Real life rarely allows us to get a full eight hours of sleep or an entire hour to run with the dog in the morning.
Logically, you would expect casper to sell a $40 pillow.
If you're going to have a bad night's sleep, it's more likely because you're stressed out or your mind is racing.
I would love to see casper move that way over time.
I get pride in seeing people creating great stuff whatever their area is.